Enterprise Blog

Maps tailored for local transportation modes keep Southeast Asia moving.

Enterprise, GrabMaps

From Thailand’s tuk-tuks to the Philippines’ jeepneys, Southeast Asia has a wide range of variety in local transportation modes.  With diverse local conditions [..]

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Grab an advantage with Grab’s local knowledge

Enterprise, GrabMaps

Whether you need a ride from Changi airport, a replenished supply of bubble tea, or an express delivery of flowers to say thank you, the Grab App eases your way [..]

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Been there, done that: how Grab is bringing its anti-fraud solutions to businesses

Enterprise, GrabDefence

Original article posted in Tech in Asia What’s tricky about being a disruptor in an industry – or a pioneer of a new one – is that every new innovation brings a [..]

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What you need to know about e-commerce fraud

Enterprise, GrabDefence

The digital economy is growing, and so are fraudulent activities. Southeast Asia is experiencing a digital services boom, escalated by the Covid-19 pandemic. An [..]

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Articles

Enterprise, GrabAds

GrabAds’ full-funnel campaign earned 16.5x ROAS for McDonald’s Vietnam

Challenge Thirty percent of McDonald’s business in Asia is consistently made up of deliveries compared to just 10% pre-covid-191. [..]

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Enterprise, GrabAds

Why ad equity is essential to understanding retail media

As the advertising landscape continues to evolve, marketers are trying to stay on top of major shifts in consumer behaviour. Globa [..]

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Enterprise, GrabAds

How Coca-Cola’s football-themed campaign with GrabAds drove a 9% uplift in ad recall

Challenge Coca-Cola Indonesia regularly works with thousands of merchants on the Grab app to bundle its signature soda with meals [..]

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Enterprise, GrabAds

How Southeast Asia’s delivery trends changed in 2022: what that means for your brand

From elaborate meals to bubble tea and shampoo to batteries, deliveries in Southeast Asia have been on the rise. Our data shows th [..]

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Enterprise, GrabAds

GrabAds helped Sunquick deliver 10,000 samples to high-value shoppers

Challenge When Sunquick, a popular brand of cordial juices in Malaysia, launched a new Mango flavour, it needed to gain fans for t [..]

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Enterprise, GrabAds

From “okay” to “oh wow”: 3 ways O2O campaigns were reinvented to delight consumers

In recent years we’ve seen a significant shift in consumer behaviour from web to app. Every day, millions of consumers acros [..]

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