Successfully Enables Indonesian Youths in need with Better Access to Transportation through Sharing Bicycles Program, Grab to Deliver Happyness to 7,000 Underprivileged Kids
Grab, the leading ride-hailing platform in Southeast Asia, collaborated with Gerakan Mari Berbagi (GMB) to provide better transportation for Indonesian youths in need in rural areas.
- Bringing back the goodness to those in need through the collaboration with Gerakan Mari Berbagi (GMB)
- Extending sustainable social initiatives with its year-end campaign “Delivering Happyness” to collect 20,000 items across Southeast Asia to be delivered to 7,000 underprivileged kids in Southeast Asia
Jakarta, 7 December 2016 – Grab, the leading ride-hailing platform in Southeast Asia, collaborated with Gerakan Mari Berbagi (GMB) to provide better transportation for Indonesian youths in need in rural areas. Through Sharing Bicycles for Indonesian Youth program, Grab has distributed bicycles amounted to one hundred million Rupiah to 53 recipients, across Aceh and Central Java, allowing them to conveniently reach their respective educational institutions.
Mediko Azwar, Marketing Director Grab Indonesia, said, “At Grab, we always believe that community support takes a significant part in determining our tremendous achievement. Thus, the best way to give our gratitude back to the communities is by contributing to solve local problems. The collaboration with Gerakan Mari Berbagi allows us to help providing better transportation for Indonesian youths in need by providing a simple transportation solution, bicycle. It is an initiative that is aligned with our key mission, to provide safe transportation for everyone while improving the lives of the people that we touched.”
Sharing Bicycles for Indonesian Youth program is a program initiated by Gerakan Mari Berbagi Sepeda in 2014 to help distributing bicycles for those who live in rural areas in Aceh. In June 2016, Grab took part and contributed to this program by providing bicycles to those who need to take a long trip by foot to reach their educational institutions every day.
This initiative was made possible by the participation from all Grab’s employees as they acted as Grab’s drivers to collect the donation from their earned fares. Total fares earned Grab’s employees during the Grab Freedom Day campaign on 3 February 2016, was timed ten, and amounted to around IDR100,000,000. This donation was then converted into 53 bicycles that had been handed over to respective recipient in Aceh Besar, Banda Aceh, Pidie Jaya, Lhokseumawe, North Aceh, East Aceh, Langsa, and Pati during October 2016 with the helping hand from GMB’s volunteer network.
In regards to its sustainable social initiatives, Grab will run its latest regional donation campaign. Called Delivering Happyness, the campaign is calling for members of public to get into the spirit of year-end giving. All they have to do is to round up and pack gently-used (or new!) books, clothes, stationery and toys – and then simply book a Grab to collect them from 12 to 24 December. Grab aims to collect 20,000 items across Southeast Asia, which will be delivered to 7,000 underprivileged kids in Southeast Asia.
“While people may wish to help the less fortunate, they often don’t know how, or where to start. As part of Grab’s commitment to improving lives in Southeast Asia, we’re using the Grab app to make giving as easy as possible – and in the process, deliver happiness to the children in our communities who need it most,” said Cheryl Goh, VP of Marketing, Grab.
Grab has partnered with non-profit organisations – in all six countries that Grab operates in: Singapore, Indonesia, the Philippines, Malaysia, Thailand and Vietnam – that focus on helping children in need. Each tackle issues unique to each country, such as helping to re-equip schools in the Philippines that were affected by a recent storm, or giving books, stationery and toys to kids in rural villages in Vietnam. In Indonesia, this campaign will be enabled through the partnership with Dilts Foundation and Lippo Malls Indonesia, focusing on the unfortunate kids in Jabodetabek areas.
Delivering Happyness from 12 to 24 December 2016
It’s easy for time-strapped people to donate their books, used or new clothes, stationery and toys.
- Start packing your pre-loved or new books, clothes, stationery and toys today
- From 12 to 24 December, donors can use the Grab app to request a Grab driver who will pick up the items. Select the ‘Delivering Happyness’ fleet icon. Just like booking a regular ride, donors need only indicate their pick-up location and time and the closest dropoff point. Grab will sponsor the cost of the collection
- When making the booking, select the nearest ‘Delivering Happyness’ drop-off point to you. So if you live in…
- North and West of Jakarta : Select ‘GRAB JAKBAR’
- South, East and Central of Jakarta: Select ‘GRAB JAKSEL’
- Pack your items and pass them to the Grab driver on the agreed date and time. Or you can also drop the donation items directly to our Donation Point at Lippo Mall Kemang, Lippo Mall Puri, Lippo Mall Plaza Semanggi and Lippo Mall Benton Junction.
Delivering Happyness is part of Grab’s commitment to improve lives in Southeast Asia. It is an extension of a similar campaign that was rolled out in 2013 in Malaysia to deliver 2,000 pre-loved books and toys to rural libraries. The campaign was a simple and honest effort to match donors to drivers.
More details on Delivering Happyness is available at grab.com/id/deliveringhappyness
Grab is Southeast Asia’s leading ride-hailing platform. Grab solves critical transportation challenges to make transport freedom a reality for 620 million people in Southeast Asia. Grab’s core product platform includes private cars, motorbikes and taxi-hailing. Grab is focused on pioneering new commuting alternatives for drivers and passengers with an emphasis on convenience, safety and reliability. As part of its innovative culture, Grab is testing new services such as social carpooling, as well as last mile and food deliveries. Grab currently offers services in Singapore, Indonesia, Philippines, Malaysia, Thailand and Vietnam. For more information, please visit: http://www.grab.com.
Ekhel Chandra Wijaya Dewi Nuraini
PR Manager for GrabTaxi & GrabCar PR Manager for GrabBike & GrabExpress
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