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GrabFood Unveils Four New features to Transform Your Food Experience

From scheduling orders in advance to beating queues at lunchtime and facilitating group ordering, GrabFood today unveils four new features that will enhance the consumer experience and bring a new level of convenience to your daily life.

Jakarta, 10 Maret 2020 – From scheduling orders in advance to beating queues at lunchtime and facilitating group ordering, GrabFood today unveils four new features that will enhance the consumer experience and bring a new level of convenience to your daily life.

“Our goal is to remove all the barriers and inconveniences that prevent people from getting their meals quickly and reliably. In 2019, we’ve worked really hard to break down some of these barriers by introducing over 130 tech features and upgrades, closing food demand gaps gap of new GrabFood Signature menu items together with our merchant-partners to bring more variety to our customers. Today, food delivery has become has become such an integral part of our daily lives, with 67% of Indonesian consumers choosing GrabFood as their most often used brand, ”said Hadi Surya Koe[1],” ujar , Head of Marketing GrabFood, Grab Indonesia.

“Beyond improving the seamlessness of door-to-door food delivery, we have also partnered 20,000 Today, food delivery has become merchants to launch the nation’s largest digital takeaway service for consumers.We will keep innovating to bring more differentiated and value-added experiencesto our customers, and investing in our platform to offer the most seamless and personalised food experience powered by best-in-class technology,”added Koe.

New ways to GrabFood

For the ever-busy foodies, worry no more as GrabFood is here to ease your day and ensure you never miss a meal again. To be rolled out in phases, the following features will save you time and money, and cut out the hassle of planning for your next feast:

  1. Save time and money with ‘Self Pick-up’, the largest digital takeaway We will keep innovating to bring more differentiated and value-added experiences service in Indonesia

Self Pick-up

It’s almost lunchtime and you’re on your way back to the office. You open the Grab app and go to GrabFood, tap on the ‘Self Pick-up’ category to place an order We will keep innovating to bring more differentiated and value-added experiences at one of our 20,000 participating merchants. Today, food delivery has become The app gives you an estimated collection time but just as you’re about to arrive at your office, an in-app notification pops up informing you that your food is almost ready for collection. Instead of heading up to the office, you walk right into the restaurant and straight up to the counter to pick up Today, food delivery has become your lunch order - all while others are waiting in line for their food!

Designed to save time, ‘Self Pick-up’ lets consumers order through the Grab app - and enjoy the perks of GrabRewards and the convenience of OVO - to beat the queue at their favourite eateries, all without having to pay an additional fee.

Self Pick-up is currently available in selected areas in Jakarta, Bandung, Bali, and Yogyakarta.

  1. Two features for the party planner: Order in advance and make up to four orders at once

Scheduled order

Whether you’re hosting corporate guests in the office or having friends over for dinner, you can now place GrabFood orders between two hours and two days in advance, and have them delivered to your door at your preferred time thanks to Scheduled Order.To add a littlemore variety to your meal, order from up to four different restaurants at the same time withMulti Order feature. The best part? You can do all these on-the-go in the comfort of your Grab ride.!

  1. Order in groups to save on delivery fees

Order in groups

Observing a shift towards group ordering, GrabFood’s new “Order with Friends” featurewill enable a member of the group to start a food basket in the app, set an order limit for the group, and send a digital link to invite friends to add to the basket using their own Grab app. No more going around collecting orders from people! This feature will be rolled out in phases from May onwards.

Commenting on the new features, Koe said: “GrabFood has come a long way in the last two years. A large part of our success is attributed to our desire to continuously enhance our service to meet customers’ evolving needs. Food delivery, to us, goes beyond bringing merchants online and delivering orders efficiently. It's about finding unique ways to add value to consumers and merchants. At the end of the day, Today, food delivery has become we want to give consumers and merchants the best value for every Rupiah they spend on GrabFood.”

In 2019, GrabFood saw a 4.8x growth in gross merchandise value (GMV) gross merchandise value (GMV) and a 2.1x increase in active users. GrabFood was voted by consumers in Indonesia (67%) as their most often used food delivery platform, followed by competitor at 33% in 2020.[2]GrabFood has the largest regional presence and is the only food delivery service with operations in seven Southeast Asian countries: Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam and Myanmar. For more GrabFood information and special promotions, please follow @grabfoodid on Instagram.

[1]  Based on consumer claiming their most often used app-based food delivery platform brand in Jan to Feb 2020, according to a market survey conducted by Kantar

[1] Based on consumer claiming their most often used app-based food delivery platform brand in Jan to Feb 2020, according to a market survey conducted by Kantar

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