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GrabCar launches STAR WARS themed vehicles

– Book a ride in custom designed GrabCar dedicated to STAR WARS – Passengers stand a chance to win movie tickets to STAR WARS: THE FORCE AWAKENS – Daily giveaway of STAR WARS: THE FORCE AWAKENS movie merchandise for winners […]


– Book a ride in custom designed GrabCar dedicated to STAR WARS
– Passengers stand a chance to win movie tickets to STAR WARS: THE FORCE AWAKENS
– Daily giveaway of STAR WARS: THE FORCE AWAKENS movie merchandise for winners of Snap and Share contest

STAR WARS: THE FORCE AWAKENS themed GrabCar will cruise into Kuala Lumpur, Manila, Ho Chi Minh and Bangkok today

December 23, 2015 – Experience the Awakening this December with STAR WARS: THE FORCE AWAKENS themed GrabCar.. Starting today, GrabCar users can indulge their STAR WARS fantasy and travel in comfort and style in custom designed vehicles by booking a ride using the special STAR WARS GrabCar icon on the GrabTaxi mobile app.

Two hundred STAR WARS themed GrabCar featuring the timeless Imperial Stormtrooper and BB-8, the astromech droid belonging to Resistance Pilot, Poe Dameron, will roam the streets of Kuala Lumpur, Manila, Ho Chi Minh and Bangkok until 30 December as part of GrabCar’s regional marketing campaign in collaboration with Disney Southeast Asia.

Indonesia ups the ante with specially wrapped taxis and motorcycle taxis, under the GrabTaxi and GrabBike brands. The Philippines will also offer STAR WARS: THE FORCE AWAKENS inspired GrabBike, and extends this campaign until 14 January 2016. All three brands – GrabCar, GrabTaxi and GrabBike – are available on the same GrabTaxi mobile app. The campaign is part of GrabTaxi’s mission to make safe and affordable transport accessible to Southeast Asians.

“This initiative is part of GrabCar’s on-going efforts to delight passengers and make their journey with GrabCar fun and memorable. Our STAR WARS: THE FORCE AWAKENS themed GrabCar will spice up one’s commute, to make it more entertaining and celebrate the release of the new movie,” said Cheryl Goh, Group VP of Marketing, GrabTaxi Holdings.

“Die-hard fans shouldn’t miss this opportunity to experience the thrill of our STAR WARS: THE FORCE AWAKENS themed GrabCar. It is a full on STAR WARS immersion when they book our STAR WARS: THE FORCE AWAKENS themed GrabCar to take them to and from the cinema to catch STAR WARS: THE FORCE AWAKENS ,” Goh added.

Passengers of the STAR WARS: THE FORCE AWAKENS themed GrabCar are also eligible for a lucky draw to win exclusive movie merchandise.

How to book a STAR WARS: THE FORCE AWAKENS inspired GrabCar:

  1. Download the GrabTaxi app via Google Play and App Store. Register your account for free.
  2. Select the ‘STAR WARS GrabCar option as your vehicle type.
  3. Enter your pick-up and drop-off locations.
  4. Click Next and await confirmation of your STAR WARS: THE FORCE AWAKENS themed GrabCar

Win tickets to watch STAR WARS: THE FORCE AWAKENS

Users who ride the STAR WARS: THE FORCE AWAKENS themed GrabCar automatically put themselves in the running to win one of the 20 pairs of movie tickets to STAR WARS: THE FORCE AWAKENS that are given away daily – the winners will be chosen at random based on their booking IDs and notified the day after their ride. However, those who miss out can still try their luck to win STAR WARS: THE FORCE AWAKENS merchandise in the Snap and Share contest. GrabCar is giving away STAR WARS: THE FORCE AWAKENS merchandise daily to a few lucky winners who snap and share the photo of the STAR WARS: THE FORCE AWAKENS themed GrabCar on their social media accounts with the hashtags #theforceawakens #grabcar and tell us why deserve to win by filling in the caption ‘I want to win STAR WARS: THE FORCE AWAKENS movie tickets because…..” Contest starts today and ends on 30 December 2015.

 


 

About GrabCar

GrabCar is the preferred app-based car with driver service. Powered by GrabTaxi, the leading on-demand transport app in Southeast Asia, GrabCar shares the same brand promises of Speed, Certainty and most importantly Safety. Passengers can book rides without hassle and at their convenience in just a few taps of their smartphones and tablets. GrabCar (Economy) is a wallet friendly option for your everyday ride and GrabCar+ (Premium) provides a more luxurious experience for the more discerning passenger.

For more information, please visit www.myteksi.com.

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