{"id":5772,"date":"2016-09-14T01:12:18","date_gmt":"2016-09-13T17:12:18","guid":{"rendered":"https:\/\/www.grab.com\/sg\/?page_id=5772"},"modified":"2021-03-23T19:10:14","modified_gmt":"2021-03-23T11:10:14","slug":"brand-story","status":"publish","type":"page","link":"https:\/\/www.grab.com\/sg\/brand-story\/","title":{"rendered":"About Grab"},"content":{"rendered":"\t\t
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The superapp started with us asking some questions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\u201cWhy can\u2019t we have a safer way to hail a ride?\u201d
\u201cCan\u2019t we give drivers better working conditions?\u201d
\u201cWhat if we could make life just a little bit easier?\u201d<\/i><\/p>

Okay, it started with several questions. Those questions led to a group of incredibly ambitious (and incredibly optimistic) friends starting this company in a tiny rented storage space somewhere in Kuala Lumpur, Malaysia.<\/p>

That was in 2012.<\/p>

Today, that tiny company has turned into Grab, Southeast Asia\u2019s largest superapp that connects millions of consumers to millions of drivers, merchants, and businesses. Grab is taking on the largest problems that affect the region, including access inequality, outdated infrastructure, and income disparity.<\/p>

Just like every single Southeast Asian, we\u2019re still incredibly ambitious. We\u2019re still questioning those everyday limitations. And we\u2019re still incredibly optimistic.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Why Southeast Asia<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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You mean apart from the fact that this is the fastest growing region in the world? Despite the many infrastructural hurdles Southeast Asians face, over 73% continue to believe that they will achieve their biggest dreams in this lifetime. With an attitude like that, and ambition like ours, sky\u2019s the limit.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\tHow We Empower Southeast Asia\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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People<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To open up opportunities for all, regardless of background or ability.<\/p>

We provide income opportunities to all groups of people, including the disadvantaged, as part of our commitment to push for greater inclusivity.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Cities<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To provide technological solutions to improve and build safer, smarter cities.<\/p>

Many Southeast Asians face everyday limitations like traffic congestion and lack of public infrastructure. As an everyday everything app, we solve everyday challenges to make life a little easier.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Planet<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To protect our planet by minimising our environmental footprint.
We only get one Earth. Let\u2019s take care of it.<\/p>

We are introducing measures across our businesses and ecosystem to build a more sustainable future.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Get to know our efforts in making everyday lives better in Southeast Asia through our Social Impact Report. This report will be published annually to help us chart our progress and a symbol of our commitment to drive this region forward.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\tClick to download Social Impact Report 2018\u20132019\u00a0 \"Download\"<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tInterested in solving real problems? Join us.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/i>\t\t\t<\/span>\n\t\t\t\t\t\tGrab Careers<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"https:\/\/youtube.com\/watch?v=_3dBeVLDlVE%3Fenablejsapi%3D1%26%23038%3Borigin%3Dhttps%3A The superapp started with us asking some questions. \u201cWhy can\u2019t we have a safer way to hail a ride?\u201d\u201cCan\u2019t we give drivers better working conditions?\u201d\u201cWhat if we could make life just a little bit easier?\u201d Okay, it started with several questions. Those questions led to a group of incredibly ambitious (and incredibly optimistic) friends […]","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"_links":{"self":[{"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/pages\/5772"}],"collection":[{"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/comments?post=5772"}],"version-history":[{"count":35,"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/pages\/5772\/revisions"}],"predecessor-version":[{"id":115030,"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/pages\/5772\/revisions\/115030"}],"wp:attachment":[{"href":"https:\/\/www.grab.com\/sg\/wp-json\/wp\/v2\/media?parent=5772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}