{"id":242178,"date":"2025-05-02T15:44:14","date_gmt":"2025-05-02T07:44:14","guid":{"rendered":"https:\/\/www.grab.com\/sg\/?post_type=editorial&p=242178"},"modified":"2026-03-31T16:28:33","modified_gmt":"2026-03-31T08:28:33","slug":"anthony-tan-grabx-speech","status":"publish","type":"editorial","link":"https:\/\/www.grab.com\/sg\/inside-grab\/stories\/anthony-tan-grabx-speech\/","title":{"rendered":"AT’s GrabX speech"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Here\u2019s Anthony Tan\u2019s full speech from GrabX, held on April 8. Watch the event replay here: grab.com\/grabx<\/a><\/i><\/p>

Hi, everyone. Welcome to GrabX, our first-ever product event!<\/p>

We have an exciting line-up of innovations to show you. Innovations we\u2019ve created with our users’ needs upfront and centre.<\/p>

To kick things off, I want to introduce you to someone who embodies the spirit of GrabX\u2014 someone on the frontlines, who truly understands our partners, and is making a real difference for them.<\/p>

That\u2019s none other than Mai, one of our top-performing account managers. Here\u2019s a conversation between Mai and a merchant who’s going through a tough time.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

Mai is helpful, fast, and proactive. She gives great advice. And most importantly, she cares. She has so much empathy for our partners, it\u2019s no surprise our merchant-partners love her.<\/p>

Here\u2019s the twist: Mai is not human.<\/p>

She\u2019s our AI Merchant Assistant<\/a>\u2014a clear example of how AI can be applied to create truly game-changing benefits for our users and partners.<\/p>

I\u2019m fully committed to this. In fact, last year, we embarked on an ambitious, company-wide initiative\u2014our \u2018G\/AI Sprint\u2019\u2014 to accelerate all of Grab to embrace AI.<\/p>

Because you either disrupt, or you get disrupted. So we chose to disrupt ourselves.<\/p>

For nine weeks, we paused business as usual to immerse ourselves in Generative AI. We trained every Grabber, cleared space for innovation, and focused on projects that would deliver step-change impact.<\/p>

One of which was the AI Merchant Assistant\u2014a product that\u2019s especially close to my heart, because I had the privilege of building it with the team during the G\/AI Sprint.<\/p>

Now, what\u2019s even more important, is that while we put AI at the core of how we work and what we build, we must never lose sight of who we\u2019re building for.<\/p>

Our philosophy is AI-First with Heart.<\/h5>

Instead of just asking \u201cHow do we scale 10x with the same resources?\u201d, we start with a different question: \u201cWhat are the problems that our communities face that we can solve X times better with AI?\u201d<\/p>

That\u2019s the common theme you\u2019ll see cutting across many of the products and features we\u2019re introducing at GrabX today.<\/p>

And we see our AI-First with Heart approach as being crucial to both the success of our business, and the success of our mission to serve and uplift Southeast Asia.<\/p>

AI-First with Heart is how we will pursue bolder ideas, solve harder problems, and serve more people\u2014in leaner, faster and more novel ways.<\/p>

This next clip I\u2019m going to play for you underscores this commitment.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t