{"id":218576,"date":"2024-07-01T11:55:04","date_gmt":"2024-07-01T03:55:04","guid":{"rendered":"https:\/\/www.grab.com\/sg\/?post_type=editorial&p=218576"},"modified":"2025-02-26T18:22:23","modified_gmt":"2025-02-26T10:22:23","slug":"watch-grabs-top-product-managers-share-tips-of-the-trade","status":"publish","type":"editorial","link":"https:\/\/www.grab.com\/sg\/inside-grab\/stories\/watch-grabs-top-product-managers-share-tips-of-the-trade\/","title":{"rendered":"[Watch]: Grab\u2019s top product managers share tips of the trade"},"content":{"rendered":"\t\t
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With its many features from on-demand transportation booking to payments, the Grab app is a highly complex digital product.<\/p>

If you\u2019ve ever wondered how Grab structures its product development, Grab a Seat episode 8 is for you.<\/p>

In this latest instalment of Grab\u2019s tech podcast, host Ankit Vengurlekar speaks with Shweta Padmanabhan; Head of Product, Consumer Experience, and Tom Waechter; Head of Product, Platforms.<\/p>

They have been with Grab for eight and nine years, respectively\u2014which has equipped them with insights not just into the Grab app itself, but about the evolution of product management as a profession.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A framework for product management<\/h5>\n

The purpose of product management has stayed constant since the start of the profession, notes Padmanabhan. \u201cIt’s still all about figuring out what is a meaningful customer problem to solve, prioritising the right solution and making sure that it works!\u201d<\/p>\n

However, the work of a product manager has become much more codified. \u201cThere\u2019s now a history of product management that’s built up over the past one or two decades,\u201d  she says. That comes with more established processes and ways to understand and measure the impact of great product management.<\/p>\n

As Head of Product, Consumer Experience, Padmanabhan deals with all aspects of the consumer-facing app that are not directly related to a single vertical, such as food- or transportation ordering. Her teams are responsible for the appearance and functionality of the Grab app landing pages, as well as vertical-agnostic consumer experiences such as Grab\u2019s loyalty and rewards programs.<\/p>\n

Reconciling short- and long-term needs<\/h5>\n

Waechter, as Head of Product, Platforms, is concerned with all the aspects of the product that sit at the deepest layer of the Grab app. This includes processes like sign-up and account verification, as well as fraud prevention.<\/p>\n

The role of his department grew as the company moved from solving product problems for existing needs to thinking long-term about creating efficiencies several years down the line. Waechter says a key challenge for his team is to ensure Grab can build products that are unique to every Southeast Asian market, but also \u201clearn about the similarities. What are the things that cut across that we can standardise\u201d? <\/p>\n

This episode offers a unique inside view of Grab that will be eye-opening to everyone curious about digital products.<\/p>\n

You can also find Grab a Seat<\/i> on the podcasting platform of your choice.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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