Give your ads an advantage

Learn how your business can take advantage of Grab’s ecosystem and its unique features.

Target high-value audiences with accuracy

Across 8 countries in Southeast Asia, millions with proven spending power use our app for transport, ordering food, payments and other everyday services.

Our audience segmentation allows you to be more selective in who you target, from their previous spending down to choice of card payment.


users with proven spending power

1 in 4

smartphone users with high spending power in Southeast Asia


of active Grab users transact whenever they open our app


of users are high-income white collars or business owners


of users own at least 2 financial products


of users across Southeast Asia shop online

Seamless online-to-offline integration

Drive consumers to your store with our online-to-offline advertising solutions.

Reach users online through the Grab home feed, then drive them offline to purchase at your brick and mortar store using rewards and vouchers which can be tracked in real time.


  • 90% of retail purchases are still made in stores
  • Track offline sales and redemption in real time
Source: Forrester Analytics, Online Retail Forecast 2018–2023 (SEA)

Rewards and incentives drive action

Keep up with your consumers by integrating your brand across our ecosystem. More than our digital platform and ride-hailing fleet, we’re also the leading mobile wallet in the region.

Encourage action with integrated payment, loyalty points and delivery.


  • Just 2 to 3 clicks to complete a transaction
  • Redeem rewards for trial products and services

A partner you can trust

Trust is one of our core values. As our advertising partner, you can trust our premium native inventory to be brand-safe and fraud-free.

You can also be assured that your ads are shown to only relevant and verified users and user privacy is respected.


user accounts

100% logged-in

users all day, every day

Persistent identity

so our services go wherever users go

Convenient ads management for merchants

Shine the spotlight on your business with the Ad Manager in your GrabMerchant app, an affordable way for Grab merchants to attract consumers and get more orders.

Build and launch your ad in 3 minutes, pay only when someone clicks on it, and track your ad campaign performance all within the app.

Advertise with GrabAds

Komsan Chiyadis

GrabFood delivery-partner, Thailand

Komsan Chiyadis

GrabFood delivery-partner, Thailand

COVID-19 has dealt an unprecedented blow to the tourism industry, affecting the livelihoods of millions of workers. One of them was Komsan, an assistant chef in a luxury hotel based in the Srinakarin area.

As the number of tourists at the hotel plunged, he decided to sign up as a GrabFood delivery-partner to earn an alternative income. Soon after, the hotel ceased operations.

Komsan has viewed this change through an optimistic lens, calling it the perfect opportunity for him to embark on a fresh journey after his previous job. Aside from GrabFood deliveries, he now also picks up GrabExpress jobs. It can get tiring, having to shuttle between different locations, but Komsan finds it exciting. And mostly, he’s glad to get his income back on track.